# GoalConversions: Matomo Matomo Goals Get ## Documentation Goal conversion metrics for one site over one period, summed across every goal defined on the site and split into a new-visitor half and a returning-visitor half. Every row is the site-wide total across all goals; a breakdown per goal is not available. - Catalog: `Matomo` - Schema: `Goals` - Label: Matomo Goals Get This is a read-only table function. The Matomo API may not support changing the data or the Invantive UniversalSQL driver for Matomo does not cover it. In the latter case, please use the table NativePlatformScalarRequests to upload data to the Matomo API. ## Parameters of Table Function The following parameters can be used to control the behaviour of the table function `GoalConversions`. A value must be provided at all times for required parameters, but optional parameters in general do not need to have a value and the execution will default to a pre-defined behaviour. Values can be specified by position and by name. In both cases, all parameters not specified will be evaluated using their default values. Value specification by position is done by listing all values from the first to the last needed value. For example: a `select * from table(value1, value2, value3)` on a table with four parameters will use the default value for the fourth parameter and the specified values for the first three. Value specification by name is done by listing all values that require a value. For example with `select * from table(name1 => value1, name3 => value3)` on the same table will use the default values for the second and fourth parameters and the specified values for the first and third. | Name | Data Type | Required | Default Value | Documentation | |---|:---:|:---:|:---:|---| | `date` | `varchar2` | ☑ | | The date the period is anchored on, or a range such as '2026-08-01,2026-08-31'. | | `id_site` | `number` | ☑ | | The Matomo site ID to report on. | | `period` | `varchar2` | ☑ | | The reporting period: day, week, month, year or range. | ## Columns of Table Function The columns of the table function `GoalConversions` are shown below. Each column has an SQL data type. | Name | Data Type | Label | Required | Documentation | |---|:---:|---|:---:|---| | `conversion_rate_new_visit` | `varchar2` | | ☐ | Conversion rate among new visitors, formatted by Matomo itself as a percentage. | | `conversion_rate_returning_visit` | `varchar2` | | ☐ | Conversion rate among returning visitors, formatted by Matomo itself as a percentage. | | `conversion_rate` | `varchar2` | | ☐ | Conversion rate, formatted by Matomo itself as a percentage. | | `nb_conversions_new_visit` | `int32` | | ☐ | Number of goal conversions by a new visitor. | | `nb_conversions_returning_visit` | `int32` | | ☐ | Number of goal conversions by a returning visitor. | | `nb_conversions` | `int32` | | ☐ | Number of goal conversions, summed across every goal. | | `nb_visits_converted_new_visit` | `int32` | | ☐ | Number of visits by a new visitor during which at least one goal was converted. | | `nb_visits_converted_returning_visit` | `int32` | | ☐ | Number of visits by a returning visitor during which at least one goal was converted. | | `nb_visits_converted` | `int32` | | ☐ | Number of visits during which at least one goal was converted. | | `revenue_new_visit` | `double` | | ☐ | Revenue attributed to goal conversions by a new visitor. | | `revenue_returning_visit` | `double` | | ☐ | Revenue attributed to goal conversions by a returning visitor. | | `revenue` | `double` | | ☐ | Revenue attributed to goal conversions, summed across every goal. |